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Your App
iOSAndroid

Free to download on the App Store and Google Play.
Your one-line hook goes here.

Your app's big promise,
in one bold sentence.

Use this paragraph to say what your app does and who it is for. One or two plain sentences carry better than a feature list.

A supporting line goes here: the how, the platforms, or the free plan.

Primary action
A strip for your credibility logos

Use this row to borrow trust: the models you run on, the press that covered you, or the teams already using your app.

Second line? Add a short qualifier under the logos, or delete this row.

Claude CodeClaude CodeCodexCodexGeminiGeminiCursorCursorCopilotxAI
Your stack or integrations
ExpoExpoReact NativeReact NativeTypeScriptTypeScriptTailwindTailwindSupabaseSupabaseRevenueCatRevenueCatEAS BuildEAS BuildSentrySentryPostHogPostHogTanStack QueryTanStack Query

State the problem your product solves. Then use this muted run to explain why the current way fails and what your app does differently. Two or three sentences, written the way you would say it out loud. This is your manifesto band.

Downloads1M+
Average rating4.8★
iOS + AndroidOne app
Countries120
Monthly fee$0
Your metric hereValue
Inside the app

Name your core systems in one headline.

Each card in this strip pairs one of your app screens with a short description. Swap the screens and rewrite the cards to match your app.

Sign-in and accounts

Describe your accounts story here: providers, sync across devices, and in-app deletion. One or two sentences.

9:41
D
Create your account
Your plan is ready. Save your progress.
✓Personalized care schedules✓AI coach & plant scans✓Syncs across devices
Sign in with Apple
Continue with Google
or
you@example.com
Continue
By continuing you agree to the Terms & Privacy Policy.
Payments and subscriptions

Explain your pricing model in a sentence: what is free, what Pro unlocks, and where users manage it.

9:41
Demo Pro
Unlock everything. Cancel anytime.
✓Unlimited plant scans
✓AI coach, 24/7
✓Custom care schedules
✓Advanced trends & insights
Monthly
$6.99
Save 40%
Yearly
$49.99
★★★★★4.8 · 12,000+ members
M“Zero casualties in three months. The scan feature is magic.”Maya · Pro member
Start 7-day free trial
RestoreTermsPrivacy
Notifications

Say when and why your app notifies people, and what tapping a notification opens.

9:41
Tuesday, March 12
9:41
DDEMOnow
Your care streak hits 13 🌱
One check-in keeps it alive.
DDEMO9m ago
Coach tip
Mist the ferns tonight, the air is dry.
DDEMO18m ago
Maya shared a plant
Calathea orbifolia, low light friendly.
App data and backend

Describe sync, storage, and offline behavior: what is saved, where it lives, and what happens without signal.

9:41
Profile · Your data
NameAlex Rivera
GoalLean & strong
Plants tracked248
Streak record21 days
DevicesiPhone + iPad
Synced · just now
// 🔌 Supabase behind a marked seam
◉Today
▣Scan
◐Coach
◧Profile
supabase.com/project/demo
public.plants● Connected
idplantwater241Monstera6d242Fiddle fig8d243Snake plant14d244Calathea5d
Row Level Security · on
Design system

One line about the look and feel, plus dark mode and accessibility if they matter to your users.

9:41
Design systemDESIGN.md
32 ready
UI components
Buttons, sheets, cards, lists
25 built
App screens
Onboarding to settings, finished
48Design tokens
2Themes
8Type roles
6Haptic presets
AI features

Pitch your flagship AI, camera, or automation feature in plain language.

9:41
Scan your plant⚡ Auto
Monstera deliciosa92% match
96%
Health
6d
Water
Med
Light
12cm
Pot
Add to log
◉Today
▣Scan
◐Coach
◧Profile
Native device features

List the native capabilities your app leans on: camera, haptics, biometrics, widgets.

9:41
Settings · Device access
Cameraplant scansOn
Photo libraryimage uploadOn
Locationnearby spotsWhile using
NotificationsremindersAllowed
HapticsfeedbackOn
Face IDapp lockOn
// permission gates that pass review
◉Today
▣Scan
◐Coach
◧Profile
Accounts

A headline for your accounts story.

Two sentences on how signing in benefits the user: sync, backup, households, or continuity across devices. Keep it about them, not your database.

Close the section with one warm line.And a quieter follow-up sentence that lands the point.

9:41
Sign in
Welcome back
Pick up where you left off.
EMAIL
alex@rivera.co
PASSWORD
••••••••••Show
Sign in
Forgot password?
or
Email me a magic link
The link opens the app straight to this account.
// 🔌 wire-auth · Supabase Auth

A dark band for one strong claim.

Pair the claim with a short paragraph and a row of logos. This band works for the AI models you build on, the partners you integrate with, or the platforms your product stands on.

Claude CodeClaude Code
Codex
GeminiGemini
Cursor
Copilot
xAI
Monetization

Your pricing story in one line.

Use this section for the money screens: the paywall, free versus paid, self-serve management, and offers. Give each tile below one honest sentence.

Paywall

Describe your paywall here: what the paid plan unlocks and what the trial promises before anyone pays.

9:41
Demo Pro
Unlock everything. Cancel anytime.
✓Unlimited plant scans
✓AI coach, 24/7
✓Custom care schedules
✓Advanced trends & insights
Monthly
$6.99
Save 40%
Yearly
$49.99
★★★★★4.8 · 12,000+ members
M“Zero casualties in three months. The scan feature is magic.”Maya · Pro member
Start 7-day free trial
RestoreTermsPrivacy

Free vs Pro

Explain your free tier and the moment upgrading starts to make sense for a heavy user.

9:41
Membership
Your Pro access
Demo Pro · Yearly
Renews Mar 12, 2027
ACTIVE
Included with your plan
Unlimited food scansNo daily limit
AI coachAvailable 24/7
Advanced insights12 months of history
Delivery pipeline
APNs + FCM credentials mapped
Tap routes open the right screen
Entitlementpro · active
A reassurance band

Billed by the stores. Cancel any time.

One calm paragraph that removes purchase anxiety: store billing, cancellation, refunds, whatever your users actually worry about before tapping buy.

Manage & restore

Show that plans, renewals, and restores are self-serve. Calm screens here save support tickets later.

9:41
Settings
Subscription
Demo Pro
Yearly subscription
ACTIVE
Renews
Mar 12, 2027
Amount
$49.99 / year
Manage in App StoreChange or cancel your plan
Restore purchasesRecover an existing purchase
Purchase historyReceipts & previous plans
Purchases are securely managed by the App Store.

Offers & winback

Describe the offers returning users see, if you run them. Delete the tile if you do not.

9:41
Ends in 47:59:12
Come back to Pro
Keep your history, goals, and AI coach for half the yearly price.
First year
$24.99 / year
SAVE 50%
Then $49.99/year. Cancel anytime.
Unlimited scans & AI coaching
Keep your full progress history
Restore on every device
Claim 50% off
Not now — keep the free plan
Daily experience

Six tabs for the everyday details.

Use these tabs for the parts users feel daily: first run, notifications, sharing, insights, languages, and offline. Rewrite each one in a sentence or two.

End with your product philosophy.One sentence that says how all these small decisions add up to the experience you promised above.

9:41
First run · Step 2 of 450% ready
What are you working toward?
We'll shape your plan, reminders, and first-week goals around this.
☘Keep plants aliveSimple care reminders✓
✿Grow a junglePropagation-first plan
◎Eat betterDaily habit coaching
◉Smart remindersPermission asked after value setupNEXT
Continue setup
Welcome → Goals → Permissions → Optional paywall
Make it yours

Show how users make it theirs.

Themes, text sizes, widgets, dark mode: use these tabs if your app personalizes. Delete the section if it does not.

A closing line for the section.Reassure users that whatever they pick stays consistent across the whole app.

9:41
TodayTue, Mar 12
Good morning,
Alex.
Your plan is right on track.
72%Daily progress3 of 4 goals complete
Focus84EnergyHighSleep7h 20
Today’s plan3 left
Water monstera2 pots
Mist the ferns5 min
Rotate fiddle fig1 turn
Continue today’s plan
HomeActivityDiscoverProfile
9:41
TodayTue, Mar 12
Good morning,
Alex.
Your plan is right on track.
72%Daily progress3 of 4 goals complete
Focus84EnergyHighSleep7h 20
Today’s plan3 left
Water monstera2 pots
Mist the ferns5 min
Rotate fiddle fig1 turn
Continue today’s plan
HomeActivityDiscoverProfile
9:41
TodayTue, Mar 12
Good morning,
Alex.
Your plan is right on track.
72%Daily progress3 of 4 goals complete
Focus84EnergyHighSleep7h 20
Today’s plan3 left
Water monstera2 pots
Mist the ferns5 min
Rotate fiddle fig1 turn
Continue today’s plan
HomeActivityDiscoverProfile
“Same app, warmer and rounder — coral accent.”APPLIED EVERYWHERE
Always improving

Tell users how the app stays fresh.

A transparency section: how you test, release, and update. Rewrite the six tabs to match your process, or delete the section if it is not your style.

Describe your testing bar.

One or two sentences on how releases are tested before users ever see them.

ExpoExpo Application ServicesEAS Build · device testing · signed artifacts
✓Dev, preview & production profiles
✓Cloud builds for iOS & Android
✓TestFlight & Play Internal
✓Repeatable build checks
expo.dev/accounts/demo/projects/demo-app/builds
ExpoEAS Buildagent-skills/setup-eas.md
Demo: Daily AI CoachBuilds triggered from your AI's prompt2 finished
developmentpreviewproduction
iOS · productionSigned IPA → TestFlight6m 12s
Android · productionSigned AAB → Play Internal4m 48s
Built in the cloud — no local Xcode or Android Studio.
Hero features

Two tiles for the features you lead with.

Pick the two features that sell your app on their own and give each one an honest paragraph next to its real screen.

Flagship feature one

Two or three sentences selling your first hero feature. Say what the user does, what they get back, and why it beats the old way. The phone beside this text shows the matching screen.

9:41
CoachDemo AI ▾
Morning! 4-day care streak 🌱 Two plants are due for water today.
My monstera has two yellow leaves. What should I do?
That is usually overwatering. Let the topsoil dry out first:
Recovery plan, 7 days
Water every 8d41g PBright shade
Add to planSwap it
Ask your coach…↑
◉Today
▣Scan
◐Coach
◧Profile

Flagship feature two

The same again for your second hero feature. Keep the pair balanced: one sentence of action, one of payoff.

9:41
Scan your plant⚡ Auto
Monstera deliciosa92% match
96%
Health
6d
Water
Med
Light
12cm
Pot
Add to log
◉Today
▣Scan
◐Coach
◧Profile

Introduce the people behind the app

Your company · one line on what it does
Past credential · another one-liner of proof

A sentence of collective proof: years shipping, users served, or the problem you have lived with yourself.

@founder-one@founder-one@founder-two@founder-two
Pricing

Your pricing, stated simply.

Name the free tier, the paid tier, and the trial in two sentences. Keep the store-billing note; it answers the question people are quietly asking.

Your Pro plan
$6.99
One line that sums up the plan.

Two sentences on what the paid plan covers and why the trial is safe to start. This band is your last pitch before the feature tiles below.

Per month, or your yearly price. Billed by Apple or Google, prices may vary by region.

Start free trial →
Core/01
Your core feature group

One line that sums up this group.

Power/02
The power features

What heavy users unlock with Pro.

Automation/03
What runs on its own

The things users stop doing by hand.

Insights/04
The insights you show

What users learn from their own data.

Sharing/05
Sharing & household

Who else the plan covers.

Support/06
Care & support

What happens when users need help.

Cost comparison

Make your price feel small.

Tally what the current way costs your users in a year, then land your price underneath it. Replace every line item with numbers they recognize.

▸A year without your appEst. replacement cost
The tool your app replaces$120
A recurring cost it removes$90
The workaround subscription$60
A mistake it prevents$55
Time lost, priced honestly$75
The failed alternative$40
Supplies bought in a panic$35
One more line item$25

Swap these rows for real numbers. A believable receipt beats an impressive one.

Estimated total$500+
With your app$49.99/yr
Save $500+ a yearyour closing quip goes here

FAQ